SpaceX was delayed a few days. Which, of course, is no big deal in the grand scheme.

In fact, of all the people I spoke to today, not one complained about it. Not a single disgruntled soul. Two, however, were thoroughly disappointed by the tardiness of packages which they had been expecting on their doorstep last week.

If we can forgive NASA for taking their time due to the weather, can’t we forgive our postal service for taking its time during a global pandemic.

People aren’t guilty for letting down our expectations.

We’re guilty for setting such fragile ones.

In a few hours, NASA will launch two astronauts into space from US soil for the first time since 2011.

The launch will mark the final stage of their SpaceX program, which is laying the groundwork for future exploration of Mars and the Moon.

You can watch live here. Just try not to lose any brain cells reading the YouTube comments.

As customer engagement with brands shifts more and more to online platforms, it is becoming increasingly important that brands are recognisable audibly as well as visually.

Chances are that, even if you don’t own an apple product yourself, you know what an iPhone sounds like when it rings and how a Macbook sounds like when starts up.

These sounds have become so iconit that they act not only as identifiers, but as symbols of quality and status. How many iPhone users do you know with custom ringtones?

Less than android owners, that’s for sure.

My sister got two kittens today. Their warm, fluffy little bodies are each about the size of my hand; which makes our living room practically a jungle.

(They’re kind of cute)

As I watched them explore and play, I was amazed by the way the interacted with their new environment. They approached new items with a gentle caution; careful not to jump from a platform too high, or run into anything moving quickly. But once they had decided to engage with a something new, they executed with a bold fearlessness I came to admire.

Naive and stupid as they may be, we each might have something to learn from their approach: take time to take stock; but commit, and commit unrelenting.

Every time I reach the conclusion of a game of chess, I find myself struggling to figure out how to craft a checkmate. When the game starts, there is a tempo to which both players trade pressure and pieces; there are always various possibilities with varying degrees of consequence, and no moves are likely to be your last.

But in the final moments, almost every more has the possibility to secure or thow away the game.

Maybe starting things is easier to finish them because stakes increase over time. Perhaps it’s just that we find it easier to forgive our mistakes when the boardstate is in chaos.

Either way, if you fail to checkmate your opponent, and you don’t win the game. Stalling is not an option.

Anywhere there’s life, there’s dust. It swirls and settles by the same breeze we soak into our lungs.

Life is dirty because it has to be; nothing survives a vaccum.

You can feel it, like a storm brewing in the rear of your mind. You can see things slowly piling up. You know you should start, now. But you don’t.

You don’t, because you never do. Because something else always finds a way to capture your attention; holding it captive just long enough to let panic set in. Then, finally, you start. It’s too late too achieve what you know you could have, but it’s not too late to scrape something together.

When this narrative becomes a repetitive feature, thinks break (often things you’d prefer to keep in-tact).

Instead, cut the story short at its beginning. You feel the storm brewing, so you stop. You give yourself permission to do one of two things: the precise activity you’re meant to be doing, or absolutely nothing. No cheating. No exeptions.

Soon enough, you’ll be so bored that you’ll do anything to move on with your story.

It is almost always better to receive infomation about a result or decision before it has the chance to impact you.

There are niche cases, of course, when discovering something in the moment allows for powerful instictive reactions to take over; reactions which may be more beneficial than if you had have time to plan.

This is rare though.

Usually, finding out early is by far the best option. Which means that giving people information before it affects them is important, too. If you know someone is going to find out one way or another, why hold back?

Cut the fluff. Candid is king.

In her acceptance speech for the US National Book Award, writer, scientist and ecologist Rachel Carson argued that the arts of science and writing are inextricably linked.

The materials of science are the materials of life itself. Science is part of the reality of living; it is the what, the how, and the why of everything in our experience. It is impossible to understand man without understanding his environment and the forces that have molded him physically and mentally.

The aim of science is to discover and illuminate truth. And that, I take it, is the aim of literature, whether biography or history or fiction; it seems to me, then, that there can be no separate literature of science.

Rachel Carson

Even ficticious work, which does not seek truth in the literal sense, uncovers and explores the nature of humans as we are, have been, and could be.

Science and writing are seperate forms of exploration, unfied by the same motive.

Learn to lavish anticipation, and the wait can be as good as the reward.

Or, spend the lead-up in agony; anxiously imagining everthing which could go wrong between now and then.

Our imaginations might do some to prepare us for what could occur, but no sum of preconceived scenarios will ever come close to the efficacy of a charged, focussed presence.

Quit worrying about two weeks from now; there’s something in front of you.

Take it in.