Attention Economy

Our attention is even more valuable than our time, and we trade it every day.

We live in an attention economy.

Businesses bid for it constantly. On billboards, backs of busses, and through buzzes in your pocket.

How frugal we are with our attention influences every aspect of our lives.

Where can you see your attention seeping through the gaps of things which don’t matter?

Good time management means nothing without good attention management.

Fail to focus your attention, and all that time you saved is waste.

Now’s the time to stocktake and trim the fat.

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